There are many different models for conducting business online, but the following are the three that are utilized the most frequently: business to consumer (B2C), business to business (B2B), and consumer to consumer (C2C).
When a company sells their wares or services directly to individual customers, this type of transaction is known as business to consumer, or B2C. An excellent illustration of a business that sells directly to consumers via the internet is Amazon.com.
A company is said to be engaging in business-to-business activity when it sells its goods or services to other companies. A company like Salesforce is an excellent illustration of a B2B ecommerce company in its purest form.
C2C refers to the practice of consumers selling goods or services to other consumers. An excellent illustration of a business that engages in consumer-to-consumer ecommerce is eBay.
Other models include:
The retail ecommerce model is a business model in which a company sells products and services through an online store. Having your own website and using shopping cart software to manage your business’s transactions is one of your options. You can create your own website here. You also have the option of selling your products through a third-party platform, such as eBay or Amazon.com.
An online auction model is an auction where goods and services are sold through an online auction portal. It is becoming increasingly popular due to the fact that it is both convenient and has a wide reach. It enables sellers to reach a large number of buyers from all over the world, while also enabling buyers to find a wide variety of products and services that are available for auction. The ability for buyers to place bids on items without leaving the comfort of their own homes is one of the many advantages of online auction formats.
A social commerce model is a business model that uses social media to create or enhance a business relationship with customers. Creating a page for the company on one of the various social media platforms, such as Facebook, is the model that is used most frequently. By utilizing social media platforms, businesses have the ability to solicit feedback from customers regarding various aspects of their operations, including products, services, and other aspects of the company. The subsequent incorporation of this feedback into the operation of the company can result in beneficial changes.
The mobile commerce model is a type of business model that facilitates the completion of financial transactions through the utilization of mobile devices. Businesses that sell their wares or services to end users in one-on-one transactions are the most common users of this term. It has a number of advantages over other types of business models, such as the fact that it is always present with the consumer, that it is convenient, and that it is personal. There are many different models for conducting business through a mobile device; however, the model of direct sales is by far the most common.
